Designing
clarity within
complex
HELLO
I'm Phoebe, bridging service operations and design for scalable experiences.
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N 89.4876W 19.8888
I map
experiences
end-to-end
to reveal
gaps,
align teams and
design
systems
that actually
work.
Based in vietnam.
Working worldwide.
Working worldwide.
SELECTED
case studies
monify
mvp / finance
Coffee go
mobile app
cheese coffee
f&B
view all
about me
01 background
Fascinated by systems.
My path in law and operations taught me to see structure, rules, and people, shaping my design today.
Legal Background
Law trained me to see consequences, constraints, and systems.
Operation experience
I managed visa centers and operations impacting people.
Service Design
I use service thinking and design to create meaningful experiences.
about
phoebe
02 APPLY DESIGN
Design goes beyond screens.
I apply it to real life.
Handmade Cosmetic shop
I built a small brand from product to selling.
Office Event Setup
Designed spaces that unite people and create experiences.
about
phoebe
03 design community
Grow with great designers.
I organize design events, discussions, and share knowledge.
UXVN 2024
HANOI & HCM
HANOI & HCM
Organizer & Timekeeper for 400+ attendees.
English Tutor
Taught pronunciation and Communication to designers.
Design Sharings
Organized and joined sessions on leadership, growth, and design.
about
phoebe
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